The New Doggy
The team at Pilo Bold Me was challenged to redesign the Doggy packaging series which was untouched for over 10 years. The result is now on shelfs in the retail stores all over Sweden. All under the name The New Doggy - everything your dog needs.
Client: Lantmännen Doggy AB.
Read about The New Doggy (in swedish).

A folder was produced to give the feel and thoughts around the new Doggy.
