CAT HELPS CAT — NOW EACH TIGER IN THE WILD HAVE A SWEDISH CAT SPONSOR
There are only 3 200 tigers left in the wild. Now each of them have a Swedish cat sponsor. Lantmännen Doggy teamed up with Tetra Pak who wrap their food in in recyclable carton packages giving cats lower carbon footprints. swedish WWF created a tiger sponsor program, where a cat could sponsor a tiger for a monthly donation and receive a sponsor necklace. The Facebook page can be found here.
EUROPEAN EXCELLENCE AWARDS
The campaign recievedthe European Excellence Award 2013.Pilo Bold Me GBG are proud to have worked along side the stars at Prime. Since 2013 we've been on our own, bless us - meow!
THE UGLY TRUTH
The film below shows the cruel poaching tigers face every day. In our cooperation with the Swedish WWF we used the film to show the reality. Today there are only 3 200 tigers left in the wild. Each one of them now has a swedish cat as a sponsor. Thanks to the ”Cat help cat” project, it's meow or never!